Rosenfeld Media is pleased to present full-day workshops by three leading User Experience authorities...

May 23 - LOU ROSENFELD

Adaptable Information Architecture: How to Say No to Your Next Redesign

Is your site stuck in a cycle of redesign after expensive, painful redesign?Are you tired of making short-term, cosmetic changes, and never really solving problems for your site's users?Then attend this workshop!

Lou Rosenfeld, co-author of Information Architecture for the World Wide Web, will teach you practical skills and show you design approaches that will help you tune and tweak your site's information architecture, improve your users' experiences with your site, all while costing your employer less than just about any redesign initiative.
Detailed description

May 24 - RACHEL HINMAN

Mobile Prototyping Essentials

We’ve heard it all before… prototype, prototype, prototype! It’s a standard step in almost any design process — but often the first step skipped in time and budget constrained projects. Although prototyping is considered a luxury for many PC-based experiences, it is an absolutely essential part of creating compelling tablet and mobile experiences.

This workshop will outline why prototyping is an essential part of the emerging world of tablet and mobile experience design. You’ll learn the underlying design principles and design conventions of Natural User Interfaces (NUIs), animated transitions and the interaction design language that is emerging as touchscreen devices become commonplace. You’ll also learn how and why to cultivate the two most important skills necessary for creating compelling tablet and mobile experiences: a curiosity for context and ruthless editing.   
Detailed description    

May 25 - STEVE KRUG

Do-It-Yourself Usability Testing: The Workshop

Usability testing is the single most valuable thing you can do to improve a Web site, a Web application, or a piece of software, and not nearly enough of it gets done. In this day-long workshop, Steve Krug, author of Don't Make Me Think and Rocket Surgery Made Easy, will teach you how to do your own low-cost/no-cost testing that's simple enough to make it a routine part of your design process.   
Detailed description    

LOCATION AND SCHEDULE

Workshops take place at Poet's House in New York, New York. Read more about our venue and location.

Each workshop runs from 9 am to 5 pm. Doors open at 8:30 for sign-in and continental breakfast. There will be morning and afternoon beverage/snack breaks. Lunch will be on your own; a list of local restaurants will be provided.

REGISTRATION RATES

Early registration rate ends April 27th at midnight (Pacific Time).

GROUP DISCOUNT

Groups of three or more get a 10% discount. Use discount code GROUP when registering.

CANCELLATIONS AND SUBSTITUTIONS

Payment is required in advance; but it is refundable, less a $100 processing fee, if you notify us at least one week before the workshop. If you fail to attend and do not notify us at least one week in advance, your money will not be refunded.

Substitutions are accepted if we are notified no later than the day before the workshop. Notify us about cancellations or substitutions by sending a message to Rosenfeld Media.

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